Along with the brand identity and website, editorial design plays an equally important role throughout the process of branding and reaching target customers.

Do not negating the important role of print and communication publications in the improvement of the brand identity system, we always pay attention to meticulous details on layout, typography, images ... to create a editorial design that can deliver full content.

We live in a world of interruption. Something is constantly trying to distract us and direct our attention elsewhere. Not to mention, a lot of mobile sessions happen when users on the go. For example, users might use your app while waiting for the train. Such sessions can be interrupted at any time. Users can be easily frustrated when an app forgets their current progress as soon as they close it.

It’s surprising how many mobile apps don’t pass the AA test. Don’t be one of them! It’s essential to check the accessibility of your color contrast. Use WebAIM’s Color Contrast Checker to test color combinations.

A great design is the perfect combination of beauty and functionality, and that is exactly what you should be aiming for when building an app. But don’t try to build a perfect app right on the first attempt. It almost impossible. Instead, treat your app as a continually evolving project, and use data from testing sessions and user feedback to constantly improve the experience.